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Promotion and Discount Management

Promotion and Discount Management for Retail

Design once, run everywhere. Centralized rule engine for promotions, markdowns, and coupons across POS, e-commerce, and marketplaces. Control stacking and eligibility, schedule and target precisely, simulate impact, and measure ROI with fraud and abuse prevention. Fully integrated with price books and loyalty.

Higher Conversion, Right offer, right time
Protect Margin, Guardrails and simulations
Faster Execution, Templates and bulk actions
Promotion Impact
Promotion Engine Suite
Rules, Coupons and ROI
  • Centralized rule engine for all channels
  • Control stacking and eligibility precisely
  • Simulate impact before launching
  • Measure ROI with built-in analytics
  • Fraud and abuse prevention built-in
Optimized for Promotion Management

Comprehensive Promotion and Discount Management

Our promotion engine provides centralized rule management for retail operations of all sizes.

Centralized Rules

Design once, run everywhere with a single rule engine for POS, e-commerce, and marketplaces.

Margin Protection

Guardrails and simulations ensure promotions drive sales without hurting profitability.

Core Features

Standard Features for Promotion Management

Comprehensive feature set covering rules, coupons, markdowns, and integrations. Enable features progressively based on your promotion needs.

Rule Engine and Eligibility

Customer, product, and basket rules, channels, store clusters, and exclusions.

Promotion Types

Mix and match, BOGO, bundles and kits, threshold and step discounts, member pricing, GWP.

Coupons and Vouchers

Single and multi-use codes, barcodes and QR, issuance and burn, and expiry and limits.

Markdown and Lifecycle

Clearance rules, price ladders, seasonal end, and terminal stock logic.

Stacking and Priorities

Best deal, exclusive, combinable, and priority tiers with caps.

Scheduling and Targeting

Calendar, day-parting, geo and store clusters, audiences and segments.

Approvals and Workflow

Maker-checker, audit log, and delegated store overrides with limits.

Simulation and What-If

Estimate uplift, cannibalization, and margin impact before launching.

Fraud and Abuse Controls

Velocity limits, device and IP checks, returns abuse guard, and blacklists.

Omni-channel Execution

POS receipts, online cart and checkout, and marketplace feed export.

Price Books and Taxes

Channel and cluster price lists, VAT and GST rules, and rounding and precision.

Dashboards and ROI

Promo uplift, redemption, mix effect, halo and cannibalization, and profit and loss.

Integrations

POS, e-commerce and marketplaces, loyalty and CDP, payment and PG, and BI and warehouse.

Business Benefits

Why Choose Our Promotion Engine

Sell more, waste less, maintain consistency, speed to market, prove ROI, and keep customers loyal.

Sell More, Waste Less

Targeted deals move stock without giving away margin.

Consistency Across Channels

One engine for store and online prevents conflicts.

Speed and Control

Templates and maker-checker make launches safe and fast.

Prove the ROI

Built-in analytics quantify uplift and profit.

Customer Delight

Personalized vouchers and member pricing keep shoppers loyal.

Audit Ready

Complete history and approvals for compliance.

Technology and Integration

Seamless Integration with Retail Systems

The system integrates with POS, e-commerce platforms, marketplaces, price books, loyalty systems, and payment gateways for end-to-end promotion management.

Integration Options

  • POS, e-commerce, and marketplaces connectivity
  • Price books and tax configuration
  • Loyalty and CDP integration
  • QR and barcode support for coupons
  • Data warehouse and BI integration
  • API-first and SSO for seamless access

What You Get

  • Branding (labels and receipts)
  • Custom promo rules and KPIs
  • Trial access until go-live
  • Annual maintenance including change requests
  • On-prem or cloud deployment
Implementation Approach

Structured Rollout, Measurable Outcomes

A practical rollout approach to implement promotion capabilities with measurable results. Validate the system with realistic retail scenarios before full-scale deployment.

Before Go Live

  • Promotion rule design and eligibility configuration.
  • Coupon and voucher template setup.
  • Price book and tax configuration.
  • Integration testing with POS and e-commerce.
  • Simulation and margin impact validation.

After Go Live

  • Active support and promotion monitoring.
  • ROI analytics and performance optimization.
  • Enhanced fraud detection and abuse prevention.
  • Ongoing rule refinement and new promo types.

Ready to launch smarter promotions?

Share your channels and promo catalog. We will configure rules, vouchers, and dashboards for a pilot.

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Rayterton can start without upfront payment. The focus is to validate fit through working workflows and real outputs before scaling rollout.